Friday, 21 November 2014

Evaluate an image of art/design where the influence come from future/past/present and visual cultures of art

This piece is by Richard Hamilton and is titled,'Just what is it that makes today's home so different, so appealing?'.


This collage was produced in 1956 and was made to represent everything that was an influence towards society at the time, it included a lot of political points such as the perfect housewife with an up to date and clean house with a maid hoovering, the moon was the roof because the space race was a huge international thing and it was a widely known thing that countries were challenging each other to get to the moon first in an attempt to prove whom had the best technologies. It also features a lot of art deco and pop art designs, showing a new wave of styles compared to earlier work.


Hamilton had mainly used American magazines as his sources of imagery, and even though he was a british artist the pictures in the collage was more relatable with everyone due to America being a huge media outlet even for Britain in the 1950's.

What I find makes the image very interesting is the use of both black and white images alongside the colourful backgrounds, which produces a high contrast and makes certain objects stand out more than others , such as the lollipop which the male body builder is holding sticks out much more due to being held by a black and white print photograph of a man.

Hamilton had made a collage relating to his older piece but with the same significance in 1992 as seen below.

Richard Hamilton ‘Just what is it that makes today’s homes so different?’, 1992
© The estate of Richard Hamilton

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